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Rental Housing Business Newsreel

NAVIGATING THROUGH SOCIAL MEDIA

Posted in Communications, Industry Trends, Marketing

NAVIGATING THROUGH SOCIAL MEDIA

A lot has been written on the topic of social media marketing over the past few years. As a result, navigating through the various social media offerings has become increasingly difficult. Like all social strategies, there is not a ‘one-size fits all’ solution. The key is a long-term commitment – just like any other marketing plan. The other key is managing multiple networks and understanding how they overlap and how they are different. Owners and managers across Canada are using social...

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CREATING A TENANT RETENTION PLAN

Posted in Communications

CREATING A TENANT RETENTION PLAN

READY. SET. GO. While it is true that success in real estate is a result of ‘location, location, location’ ‘rent, rent, rent’ is equally as important. The ability to maintain rentable building space for financially sound tenants is the key to maintaining cash flow and helping owners achieve ownership goals. Retaining tenants is of paramount importance. Building owners expect their in-house management team to provide and maintain the programs and services that will keep...

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Canadian Real Estate Firm Skyline Celebrates 15th Anniversary

Posted in Media Releases, Milestones, Newsworthy

Canadian Real Estate Firm Skyline Celebrates 15th Anniversary

Founders reflect on Skyline’s humble beginnings, exponential growth and recent milestones After closing out a year of milestones and achievements, Guelph-based Skyline Group of Companies has one more accomplishment to celebrate. The real estate acquisitions, management and investment company officially turned 15 on January 27. With three solid real estate investment trust (REIT) products collectively managing over $1.3 billion in assets, and a team of over 400-strong, Skyline and its founding...

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Notice to Tenant – Why Does Rent Go Up?

Posted in Association News, Bylaws / Regulations, Communications, Housing, Rent Control

Notice to Tenant – Why Does Rent Go Up?

Dealing with rent increases isn’t always easy. In order to have a happy tenant, the landlord and tenant must communicate well. Unfortunately, there comes a time when all landlords will need to increase the rent. For some it is keeping up with the market value or for others it is to offset the price of costly repairs. Here are some examples from FRPO on how to effectively communicate the annual rental increase to tenants. Click here to download the PDF form.     Rental Housing Costs are...

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Will that be cash, credit or Bitcoin?

Posted in Finance, Industry Trends, New Products, Newsworthy

Will that be cash, credit or Bitcoin?

Now in its sixth year of existence, bitcoin is rising in popularity, value, and accessibility. The question remains, however, if the digital currency can realistically open new doors for international commerce. Bitcoin is a digital currency that hit the marketplace back in 2008.  Like other currencies, its algorithm-based exchange rate fluctuates daily. The currency is not backed by a central bank or government; as such, it cannot be stored in a bank. Tightly encrypted online accounts...

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5 Tactical Steps to the Lease

Posted in Marketing

5 Tactical Steps to the Lease

Every sale has steps to it. I believe that defining and creating a pipeline around those steps can help simplify your sales process and make you and your entire team more successful. In fact, when I was selling technology in the auto industry, it was vital not to cut corners or bypass any step…because each one played a role in the end result. So what are the steps to the sale / lease for your property(ies)? Step 1: The Interview Let’s skip prospecting for the moment and start with the...

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Cities with the largest rent hikes and Canada’s lowest vacancy rates

Posted in CMHC, Housing, Industry Trends, Newsworthy

Cities with the largest rent hikes and Canada’s lowest vacancy rates

Prairies On Fire As Toronto Lags Some of Canada’s major metro areas have seen soaring rental prices over the past decade, but which cities those are could surprise you. Canada’s largest and most expensive rental markets saw some of the weakest rental rate growth over the past decade, while the biggest jumps took place on the booming prairies and even in Atlantic Canada, says BuzzBuzzHome in an analysis of data from the Canada Mortgage and Housing Corp. Regina saw the largest rental price hikes...

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HBC proceeds with REIT spinoff after Fairview deal

Posted in Broker Listings, Broker Sales, Finance, Media Releases, Newsworthy

HBC proceeds with REIT spinoff after Fairview deal

Hudson’s Bay Co. is forging ahead with plans to spin off a real estate investment trust, as retailers continue to seek ways to unlock value from their properties. Some industry players questioned whether a REIT would still be in the works after HBC announced on Monday it is selling one of its best locations, the flagship Queen Street store in Toronto, to Cadillac Fairview Corp. Ltd. But HBC says the deal is intended to pave the way for a spinoff. “We are seriously focused on a REIT going...

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Lessons for Ontario from Boca Raton

Posted in Association News, Development, Housing

Lessons for Ontario from Boca Raton

It’s up to government to unlock the door to affordable housing  I was fortunate to attend the recent National Multi-Housing Council’s (NMHC) annual Apartment Strategies Conference in Boca Raton, Florida.  Fortunate, not just to get break from Toronto’s minus-20 temperatures, but to also get a glimpse of the future for housing in Ontario. One of the highlights was a presentation by NMHC President Doug Bibby, where he highlighted a barrage of major trends for rental housing in the U.S....

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Manitoba Housing Crunch creates affordability issues

Posted in Housing, Legislation, Newsworthy

Manitoba Housing Crunch creates affordability issues

Across Canada, housing prices slowed down in 2013, but in Manitoba, there are no signs of the housing crunch abating. Last month, the average house price in Winnipeg surpassed $300,000 for the first time ever, according to new data from the Canadian Real Estate Association. Good news if you are looking to sell, but tougher if you are just getting into the housing market. However, it is not just home buyers who should be concerned about this news. Because the housing system is interconnected,...

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