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Rental Housing Assessment: Second Quarter 2016

Posted in CMHC, Communications, Finance, Housing, Marketing

Rental Housing Assessment: Second Quarter 2016

Highlights „ This quarterly release of the Housing Market Assessment (HMA) provides updated results1 to evaluate the evidence of problematic housing market conditions at the national level and in 15 Census Metropolitan Areas (CMAs). More detailed reports are available2 for the CMAs covered in this report. „ The HMA analytical framework considers four factors to assess the evidence of problematic housing market conditions: overheating; acceleration of house prices; overvaluation; and,...

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The On-Demand Economy: Changing the Living Experience for Residents

Posted in Communications, Housing, Industry Trends, Marketing, Newsworthy, Payments Processing, Professional Services, Recreational

The On-Demand Economy: Changing the Living Experience for Residents

Story by Tim Blackwell  |  Property Management Insider Your residents demand what you have to offer, and they want to get it their way. Consumer desire to transact and interact via mobile devices is driving the latest industrial revolution, the “On-Demand Economy.” Sometimes referred to as the “Sharing Economy,” this on-demand market segment revolves around businesses providing goods or services to consumers largely through online platforms or applications. Businesses must be nimble and quick....

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What’s New In Social: Video Ad Performance, Algorithm Updates, Live Streaming

Posted in Communications, Housing, Industry Trends, Marketing, New Products, Newsworthy, Recreational, Technology

What’s New In Social: Video Ad Performance, Algorithm Updates, Live Streaming

By Leah Mendes & Amir Ellis  |  Property Management Insider It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. This weekly series was created to keep readers up-to-date on the latest trends and updates in social media. By creating a strong multifamily social media presence, your property management company is better equipped to engage your online audiences. Here’s what’s...

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5 Ways A Smart Answering Service can Aid in Resident Retention

Posted in Communications, Housing, Industry Trends, Marketing

5 Ways A Smart Answering Service can Aid in Resident Retention

Story by: Tim Blackwell Having an automated answering service is like having a strong bench in hockey, or any other sport. When a property is suddenly thrust into an emergency response situation, the technology is a valuable asset that helps a community navigate sometimes stressful situations. My neighbor, Joe, an avid hockey fan, will forever remember the night that the Dallas Stars won the Stanley Cup Championship. A three-overtime thriller in the decisive Game 6 against the Buffalo Sabres...

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What’s New in Social: Ads, Direct Messages, and Videos

Posted in Communications, Housing, Industry Trends, Marketing

What’s New in Social: Ads, Direct Messages, and Videos

Story by: Jade Smith & Amir Ellis It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. This weekly series was created to keep readers up-to-date on the latest trends and updates in social media. By creating a strong multifamily social media presence, your property management company is better equipped to engage your online audiences. Here’s what’s new in social media:...

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How Cloud-Based Technology can Save Maintenance Teams Time and Money

Posted in CMHC, Communications, Health & Safety, Housing, HVAC / Mechanical, Industry Trends, Janitorial, Maintenance, Marketing, New Products, Newsworthy, Professional Services, Restoration, Retrofit, Roofing, Suite Renovations, Technology

How Cloud-Based Technology can Save Maintenance Teams Time and Money

By Tim Blackwell  | Property Management Insider New tool technology is exceeding traditional definitions of improvements to the power tools that build and maintain multifamily housing. High-tech and blue-tooth enabled tools are not only designed to ease the chores of drilling, sawing and affixin’ but also save time and money. Cloud-Based Technology is Making Maintenance Mobile Tools have come a long way since the introduction of the electric motor in the 1880s that made possible today’s...

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Long-Term Affordable Housing Strategy Update

Posted in Bylaws / Regulations, CMHC, Communications, Development, Employment, Finance, Health & Safety, Housing, Industry Trends, Insurance, Legal, Legislation, Marketing, Newsworthy, Professional Services, Senior Housing, Student Housing, Tax Law, Tenancy Law

Long-Term Affordable Housing Strategy Update

Ministry of Municipal Affairs and Housing  |  March 28, 2016 In support of Ontario’s updated Long-Term Affordable Housing Strategy, Ontario is taking the following initiatives. Developing a Framework for Inclusionary Zoning Ontario is proposing to introduce legislation that would, if passed, allow municipalities the choice of establishing inclusionary zoning policies. If a municipality chose to use this tool, new housing proposals would require a certain percentage of affordable units in...

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Research Strategies for Multifamily

Posted in CMHC, Communications, Development, Employment, Finance, Housing, Industry Trends, Marketing, Newsworthy, Professional Services, Recreational, Technology

Research Strategies for Multifamily

Story by: Lindsey Schober  |  March 28, 2016 Before you can start any sort of marketing or advertising campaign for your community, you need to know your audience. Who is your renter? What are they into? Are they pet lovers, runners, both? Today, you need to know more about your targets than their basic demographic information. Knowing their likes, dislikes, tastes, lifestyle, where they are online and their interests gives you the ability to craft creative and powerful messages that break...

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Unbalanced budget: Does it show ‘prudence’ or a ‘nightmare scenario?’

Posted in CMHC, Communications, Employment, Finance, Housing, Industry Trends, Legal, Marketing, Newsworthy

Unbalanced budget: Does it show ‘prudence’ or a ‘nightmare scenario?’

Story by: Katharine Starr, CBC News  |  March 28, 2016 Finance minister defends budget’s long-term strategy while Tory leader wonders if Liberals have a ‘road map’. The Liberals’ first federal budget may be a $30-billion bet that big spending will lead to big growth, but Finance Minister Bill Morneau feels confident that taking the risk will stimulate the economy and pay off in the long term. “When you think of it as spending, I’m really not on the same...

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The Hottest Trends in Multifamily Outdoor Living

Posted in Communications, Development, Exterior Building, Furnishings, Housing, Industry Trends, Interior Building, Maintenance, Marketing, New Products, Newsworthy, Professional Services, Recreational, Restoration

The Hottest Trends in Multifamily Outdoor Living

Story by:  Leah Mendes  |  March 28, 2016 Summer is right around the corner, and the weather isn’t the only thing heating up. New trends are on the horizon in multifamily, and apartment communities are finding new ways to bring the full indoor living experience outdoors. The National Kitchen & Bath Association identified outdoor kitchens and living spaces as the hottest trends in housing today, although it’s been popular for a few years. Americans began enhancing their outdoor living...

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